“Framework for Foresight” was presented at the 2016 Protein Trends & Technologies Seminar by Mike Lee, MBA, CEO and Founder, Studio Industries.
Abstract: Guided frameworks were used to help audience members improve their food innovation efforts by thinking more aggressively about the future of food. The approach not only challenges food innovators to think far ahead, but also focuses on bringing back future scenarios to answer the question, “What do I do about this idea today?” In this lightly interactive workshop, attendees learned to forecast future customer needs, extrapolate today’s disruptive food trends, and establish a foundation for deeper strategic planning at their company. Business leaders were helped by learning how to examine and extrapolate where the food industry could be in the next 10/20/50 years.
Excerpt from the written summary of this presentation: Fifty years from now, where will the food industry be? What behavioral, technological and environmental developments will have taken place? What will the typical grocery store look like? Such prognostications are familiar territory for Mike Lee and Studio Industries, an agency that helps design new products, evolve existing ones and craft innovation strategies. Lee’s presentation “Amplifying Weak Signals: A Framework for Foresight,” helped provide relevant strategies for those wanting to develop products with the future in mind.
Click here to view the written summary “Amplifying Weak Signals: A Framework for Foresight” of the presentation.
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