Consumer Protein Market Opportunities Presentation

DAVID SPRINKLE CONSUMER PROTEIN MARKET OPPORTUNITIES 2016 PTT

This presentation charted the evolving views of the American consumer on protein, as evident in nutritional attitudes, food purchasing behavior, food and beverage product innovations at retail, and menu trends. Packaged Facts research data show that 70% of consumers prefer protein from animal sources, but over 30% are eating more meatless meals, and plant proteins are increasingly prominent in the marketplace. With the retail and foodservice arenas under pressure to adopt a more progressive role in relation to public health and environmental sustainability, this discussion honed in on the key meat and plant protein trends reshaping the food industry.

David Sprinkle, MBA, Research Director, Packaged Facts speaking on “Consumer Protein Market Opportunities” at the 2016 Protein Trends & Technologies Seminar.

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